In this episode, host Brian Wolff is joined by the extraordinary Sue Malone – the first woman to operate a parking garage in the U.S., and the nation’s most prolific small business lender.
After being denied a loan for her own business, Sue took matters into her own hands. The result? Over 41,000 SBA loans funded to date – with a mission to reach 100,000. She shares unfiltered stories from her early parking days (car thefts, Bondo, and FBI calls), her journey into small business advocacy, and why she’s built a career on empowering veterans, women, and underrepresented entrepreneurs.
Read More In this live episode recorded at PIE25, Brian welcomes Andrew Bess, Managing Director at TrueNorth Capital Partners. With over two decades of experience in strategic advisory and corporate finance, Andrew has advised industry-shaping companies like Icon Parking, The Car Park, Oobeo, Valet Manager, On Air Parking, and CurbTrac.
Read More Recorded live from the PIE 2025 Show Floor, this special episode of Harder Than It Looks: Parking Uncovered brings you 18 unique voices from across the parking industry.
Host Brian Wolff and producer Courtney Cooper team up to capture candid conversations with parking pros from across the country – covering everything from on-the-ground challenges to big-picture trends. You’ll hear directly from the people shaping the future of the industry – and get a fast-paced, honest look at what it really takes to keep parking moving.
Read More In this episode, Brian Wolff sits down with Rob Zuritsky, President and CEO of Parkway Corporation, and Chairman of the Board of the National Parking Association (NPA). Rob shares how he’s carrying forward a 100-year family legacy while pushing Parkway into its next chapter through billion-dollar real estate projects, parking innovation, and bold leadership at the NPA.
Read More In a world buzzing with digital notifications and constant online noise, there’s something deeply powerful about shaking someone’s hand.
The moment you find something in common over coffee, share a laugh at happy hour or make eye contact across the expo hall – that’s not just a connection. That’s a conversion (or retention) in motion.
Read More Parker Technology has partnered with Parking Base to roll out a brand-new API integration – and we’re pretty excited about it.
This integration brings some great benefits to the table for both gated and gateless parking operations.
Read More In this episode of Harder Than It Looks: Parking Uncovered, Brian Wolff sits down with Joe Galeas, CEO of the Parking Solutions Division of Scheidt & Bachmann (S&B), and Hector Miranda, VP of Product and Marketing at S&B.
With a combined 40+ years in the parking industry, Joe and Hector break down how Scheidt and Bachmann, a 150-year-old global leader, is shaking up parking with data-driven leadership, digital transformation, and open-system integrations.
Read More Parking is often the unsung hero (or villain) of any trip – whether it’s a quick errand or a big night out. A smooth, hassle-free parking experience can set a positive tone, while frustration over payment systems, malfunctioning equipment or lack of support can have the opposite effect.
Read More March is Women’s History Month, a time to celebrate the contributions, expertise and leadership of the women who shape Parker Technology.
From driving innovation and customer experience to leading operations, marketing, client success, quality assurance and technical services, women play a vital role in our growth, culture and success.
To recognize them and all the work they do, we’re highlighting the lessons they’ve learned throughout their careers.
Read More In this special episode of Harder Than It Looks: Parking Uncovered, host Brian Wolff, CEO of Parker Technology, welcomes Heidi Barber, VP of Marketing at Parker Technology, and Courtney Cooper, Events & Community Manager at Parker Technology, to discuss FUSION25 – Parker Technology’s first-ever user conference.
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